Most call it photography. Some call it drawing with light. Loftworks call it a platform for inspiration.
Photography captures a snapshot in time, or many sides of a personality. And through understanding technique we always embolden our subjects.
But to fulfil your needs, we must understand your needs. It starts with an informal consultation — tell us your hopes and dreams, and we’ll ensure the camera gets the memo.
And with our in-house studio, our environment literally becomes your environment. We will mould it around your brief.
We realise a photo shoot must be allowed to breath so haste is kept away. The subject is given time to acclimatise and get familiar with the camera.
On the road we tailor our approach as no location is the same, but our versatility remains. We appreciate the many variables of location shoots, and we always find solutions.
Whether it be an event, a product or a in-house portrait session we fully appreciate the logistics. And by seizing technological advances we remain at the peak of our powers.
The camera is one of your most creative and trusted allies. And placed in our hands, your portfolio will exhibit charisma and distinction.
“What I like about photographs is that they capture a moment that’s gone forever, impossible to reproduce.” — Karl Lagerfeld.
We too, see it as a truly special platform.